Content services platforms are key components of the digital workplace and digital business. At a time of increased emphasis on the cloud, ease of use, AI and governance, this report will help those responsible for digital work...
Financial services organizations around the world are modernizing IT to drive top-line growth and streamline compliance burdens. From multinational brokerage houses to local branch banks, digital transformation initiatives are ...
Alongside smaller companies, there are still many medium and largesized companies that have not yet implemented real-time monitoring of their payment processes. The result? These organizations then fail to discover missing cash...
The first 100 days in a new job are known to be crucial in setting the right course. The challenge facing treasurers is to acquire a quick overview, identify company-critical risks, introduce necessary measures at short notice ...
Businesses have adopted CRM systems to capture customer contact information, track customer issues, and nurture customer relationships. However, it’s not a panacea. According to a Forrester survey, 80% of businesses believe the...
Die Customer Journey der meisten Retailer funktioniert nicht: 98% der Website Besucher konvertieren nie. Von den wenigen, die doch konvertieren, kommen zu 70% nie wieder zurück. Das ist weder effizient noch nachhaltig. Warenkor...
How loyal are your most loyal customers? Whether you call them customers, clients, patrons, guests or patients, customers are your organization’s most important asset. And that means customer loyalty should be among your top...
Are you able to analyse your customer data and behaviours across all channels? Are you able to send the right message, at the right time, and using the right channel to each and every customer or prospect? In a recent survey...
7 Creative Email Marketing Campaigns That You Can Implement Today When was the last time you came across an email marketing campaign that got your attention? While 64% of marketers rate email marketing as the most effecti...
Based on our research with Social Media Today we found that most marketers are comfortable with social marketing, but still getting their feet wet with mobile. Download the Social Data eBook and learn the social channels that a...
Companies of every size, across multiple industries globally are enjoying the benefits of IBM...