Whitepaper-Archiv
The executive’s guide to generative AI
Its impact on individual and business productivity can be significant, with the potential to rival the advent of the internet or the mobile device. Indeed, among organizations considering or using AI, 82% believe it will either...
Schwierige Zeiten für das Verhältnis zwischen Marktplätzen und Verkäufern?
Im vergangenen Jahr gab es bei vielen E-Commerce-Unternehmen und -Marktplätzen erhebliche Änderungen bei den indirekten Steuern, die sich alle auf die viel beschworene reibungslose Customer Journey auswirken können. Zunächst ...
Data and AI Trends of 2023
To identify the current data and AI trends, we partnered with IDC on multiple studies involving global organizations across industries. We then asked Google thought leaders to weigh in on the research and reveal what’s most imp...
How Google Cloud helps organizations innovate with generative AI
In this guide, written for executives, we’ll cover: • What Google is doing to make AI helpful for everyone • How you can use generative AI to make real-world impact • Our approach to responsible AI • How you can use Google Clo...
Turn your data from liability to asset
From processes that unify your data across disparate architectures to policies that enable employees to access information when needed, data governance enables your organization to extract long-term ROI from your data and imple...
Become a resilient retailer: How to use data insights to save money and create new revenue streams
In this ebook, we’ll explore four key opportunities for retailers and provide insights on how a data-driven approach to each can help you achieve efficiency and profitability goals with resilience built in. You’ll also discover...
How to become a data driven Retailer
COVID-19 has left many retailers asking how they can get smarter at using data to anticipate consumer needs, drive merchandising decisions, and improve supply chain agility. In this ebook, we share guidance from industry expert...
What’s Driving Search Abandonment in Online Retail
Today, despite the evolution of modern product discovery and personalized shopper experiences, the impact of search abandonment, including its role in brand loyalty and shopper experience, continues to vex retailers as a top-of...
VirusTotal Enterprise Faster, more confident, more accurate and more cost-effective security operations
VirusTotal is the world’s richest, most interlinked and closest to real-time crowdsourced malware corpus. By applying to it Google’s planet-scale infrastructure and instant search capabilities, as well as VirusTotal home-grown ...
Three Actions Enterprise IT Leaders Can Take to Improve Software Supply Chain Security
But many of today’s most impactful attacks aren’t on production systems. Instead, they target the software supply chain, the process you use to create and deliver software. The well-known SolarWinds attack threatened thousands ...