The Power of Global Mobile Customer Engagement in Retail Services
Mobile communications technology is influencing fundamental changes in the way that many retail organisations operate. The adoption of mobile technology as an integral part of the retail business model and is fundamental for the survival of many retail organisations. In recent years the introduction of a range of multi-featured Smartphone and Tablet devices, together with an increase in mobile usage by shoppers, makes the lack of a mobile strategy a significant risk for retailers.
Retailers who are actively embracing the use of mobile technology can gain a significant competitive advantage over the coming years. According to research conducted by analyst house Ovum, in their ICT Enterprise Insights 2018/19 – ICT Drivers and Technology survey, retail customers want to be able to navigate the numerous retail channels they engage with, connect with brands from any device, and have a seamless experience, whether they shop online or in physical stores.
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Improve engagement and amplify loyalty
Digital has changed everything. If you want to survive, you need to transform too. Leading global analyst firm Deloitte says that CIOs are “uniquely positioned to spearhead digital initiatives, build IT capabilities, and enhance competencies to meet current business priorities”. By following the steps, you can begin to transform. And in doing so, you can open a realm of opportunity – working in new and innovative ways to differentiate yourself, like Uber and Airbnb have done in their spaces. ...
Get Productive. Get Efficient. Get Ahead.
The advance of technology is forcing organisations like yours to adapt. Perhaps you’ve already begun to do so, or maybe you’re at the beginning of your journey. Either way, you must evolve to simply get by, and do so effectively to thrive.
It might sound like a frightening prospect, but the truth is, digital is also opening doors to new and exciting opportunities and means of differentiation.
Now is your chance to improve agility and responsiveness, scale as quickly as your business demands, and improve your company’s IT security and comp ...
How messenger services improve your customer service and increase process quality
In this “how to” guide you will learn which factors define good customer service. Additionally, we leverage real-time, relevant market data that proves the use of messenger services is critical for customer communication and show how mobile solutions can be used by organizations in a target-oriented and tamperproof approach. Lastly, a personal checklist on page 10 gives you an overview of the most important to-do's on the way to using messengers. ...
Deliver Products that Resonate with Your Customers
There are 1.7 billion consumer-class people on Earth (Source: WorldWatch Institute), which means the opportunity for consumer packaged goods (CPG) companies is immense. However, the rapid pace of change in the CPG industry and the dynamic consumer mindset contribute to the market’s general volatility. CPG companies must commit to continuous discovery to deliver innovative offerings that consumers can buy precisely when they want them. ...
The Manager’s Guide to Mixing Agile and Waterfall
Project management is shifting. Teams that were once siloed are now asked to work together to ease reporting pains and increase visibility across all types of work. Choosing Agile or Waterfall is less of a choice as more organizations require a mix of the two. This guide will help you solve the pain of a new work management style and learn how to stay productive by mixing methodologies. ...
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The Journey To Open Transformation: September 2019
Pressure Intensifies to Drive Digital Business in Europe. We are now in an era of multiplied...