Risk Of Inaction vs Return On Investment

Thumb original domo   your marketing roi   risk of inaction vs return on investment

Poor marketing strategies, convoluted analysis and campaign insights, and fragmented reporting have for, a long time now, been an easy scapegoat for low growth and sales across many organisations in different industries. The marketing function has suffered its fair share of the blame, while at the same time not receiving recognition when contributing to revenue.

In this paper, we outline useful points on how to tie together marketing and the data your department produces on a daily basis in order to create real value to the corporate strategy. Our aim is to enable you to increase marketing’s contribution, as well as prove it to your CEO, the executive board and the wider company.

View Whitepaper
Domo logo 2x
Provider: DOMO EUROPE LTD   |   Size: 924 KB   |   Language: English
Keep Reading:
Bildschirmfoto 2020 07 03 um 10.09.26

4 Ways to Measure Data Quality

There are lots of good strategies that you can use to improve the quality of your data and build data best practices into your company’s DNA. Although the technical dimensions of data quality control are usually addressed by engineers, there should be a plan for enforcing best practices related to data quality throughout the organization.

After all, virtually every employee comes into contact with data in one form or another these days. Data quality is everyone’s responsibility.

Assessing data quality on an ongoing basis is necessary to k ...

To access the Whitepaper
Thumb original flowable how to guide messenger services

How messenger services improve your customer service and increase process quality

In this “how to” guide you will learn which factors define good customer service. Additionally, we leverage real-time, relevant market data that proves the use of messenger services is critical for customer communication and show how mobile solutions can be used by organizations in a target-oriented and tamperproof approach. Lastly, a personal checklist on page 10 gives you an overview of the most important to-do's on the way to using messengers. ...

To access the Whitepaper
Thumb original work from home landing page asset  1

Working From Home Tools and Solutions

Our leading B2B data ecosystem, B2B IQ, has evidenced a huge rise in demand from thousands of companies across the world, for tools and solutions that enable ‘work from home’ conditions, in line with what your business offers. Reach out to these companies directly with personalised campaigns and generate new leads!
TO ACCESS THE FULL REPORT JUST ENTER YOUR EMAIL BELLOW ...

To access the Whitepaper
Thumb original deliver products that resonate with your customers  frost   sullivan

Deliver Products that Resonate with Your Customers

There are 1.7 billion consumer-class people on Earth (Source: WorldWatch Institute), which means the opportunity for consumer packaged goods (CPG) companies is immense. However, the rapid pace of change in the CPG industry and the dynamic consumer mindset contribute to the market’s general volatility. CPG companies must commit to continuous discovery to deliver innovative offerings that consumers can buy precisely when they want them. ...

To access the Whitepaper
Bildschirmfoto 2020 03 20 um 13.58.58

The Manager’s Guide to Mixing Agile and Waterfall

Project management is shifting. Teams that were once siloed are now asked to work together to ease reporting pains and increase visibility across all types of work. Choosing Agile or Waterfall is less of a choice as more organizations require a mix of the two. This guide will help you solve the pain of a new work management style and learn how to stay productive by mixing methodologies. ...

To access the Whitepaper
#<Blog id: 28, name: "Business IQ", url: "https://business-iq.net/", source: "business-iq", created_at: "2020-05-22 09:10:18", updated_at: "2020-11-17 09:15:50", logo: "BusinessIQ_final_small.png", code_field: "<!-- Webpage Tag 125101 / B2B KnowHow -->\r\n<script...", archived: false, blog_color: "#5396a5", html_title: "B2B KnowHow – Content, Whitepaper, E-Books for B2B", head_html: "<meta name=\"google-site-verification\" content=\"UMU...", allowed_js: "<!-- Global site tag (gtag.js) - Google Analytics ...", active: true, banner: nil, vertical_id: nil, poll_id: nil, blog_type: "vertical", direct_token: nil, coop_link_name: nil, coop_link_url: nil, mailing_logo: nil, hover_color: nil, allowed_css: nil>