Data has become an essential element of many business models. Today, all organizations must use data, analytics, and machine learning to drive critical business decisions, including when to expand product offerings, how to introduce new revenue streams, where to automate manual processes, how to earn customer trust, and how to optimize interactions with customers and business partners. Read the IDG CIO Playbook for guidance on how to refine your data-driven strategy so you can effectively scale analytics and machine learning across your enterprise. Download A Strategic Playbook for Data, Analytics, and Machine Learning to explore how you can use data to accelerate innovation and drive your business forward.