Whitepaper archive

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Overcoming E-tail Challenges to Deliver Exceptional Customer Experiences

While online retailing was once just about duplicating the in-store experience, it is now about so much more. Retailers are now expected to deliver fast, personalized shopping experiences featuring rich media and video on any d...

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Aktuelle Anforderungen an das Mobile Office

HP und cioatatwork.com haben in einer gemeinsamen Studie von Februar bis März 2018 IT-Entscheider aus der DACH-Region zu ihren aktuellen IT-Bedürfnissen befragt. Dabei zeigt sich: Das Mobile Office gewinnt zunehmend an Bedeut...

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Using Docker and Microservices for Developing Cloud Native Applications

Over the last few years new development models and software architectures have, for some, enabled rapid innovation and subsequent success and disruption in the marketplace. IT truly can become "the factory of the 21st century" ...

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Oracle Linux: Minimize Operating Expenses and Maximize Value

As companies are modernizing and simplifying their infrastructure with open technologies, Oracle Linux offers greater value than other commercial Linux releases. Backed by 24x7 support in 145 countries and deployed by thousands...

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Case Study: Progressive Insurance’s Migration to Oracle Linux Is a No-Brainer

When you think of consumer insurance, the first thing that comes to mind might be the many TV commercials that promote the leading vendors' services. While these commercials comically depict the justification for having insuran...

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Reasons for Migration to Oracle Linux

The Oracle Linux operating system is engineered for open cloud infrastructure. You can run Oracle solutions on both Oracle Linux and also enterprise deployments including 3rd party applications and solutions. Oracle Linux provi...

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B2B Advertising & Marketing Outlook

Today’s marketers no longer question whether programmatic technology is the right way to purchase digital advertising. Online campaigns—using display, mobile, video, content and other digital media—are now bought and sold almos...

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Account-Based Marketing - The Art of the Start

Account-Based Marketing (ABM) offers many promises around customer growth and retention. While not a new concept, both data-driven marketing approaches and new marketing tools have given ABM a resurgence of late, making it a p...

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The Intelligent Enterprise: It's the way to predict and lead in your market

Avanade believes successful business leaders are transforming to an Intelligent Enterprise. They are doing this firstly by integrating new technologies to create a digital ready estate. Within the digital estate, there is a fou...

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Understanding data lakes and security

The cyberthreat landscape has never been more complex and fast moving. This means any new technology that can be used in the fight against cybercrime can bring real value to the security operations centre (SOC). Given how orga...

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