Modern business is inextricably linked to the technology that powers it. While business transformation and digital transformation are terms frequently used in the technology sector, rarely do we understand where this intersection lies. For nearly all organizations, digital transformation is driven by the applications that drive the business. These are the means by which all organizations generate revenue, engage customers, expand into new markets, and make employees not just more efficient, but more effective at serving their markets. And increasingly it is this portfolio of applications that is shaping the way an organization operates, defines itself, and redefines its market.
But today, businesses have more options than ever in how they build, run, and manage their applications. There has been massive innovation in cloud computing. New models for data center infrastructure and operations; diverse tools and frameworks that boost the productivity and performance of developers; and the continuous growth of intelligent automation, all serve to give IT unprecedented power to drive the business forward.
Increasingly IT organizations are turning to the hybrid cloud to deliver the optimal environment for all of their applications. The hybrid cloud model holds the promise to deliver optimal performance for each application, with access to the broadest set of innovative services, the greatest flexibility for how applications are supported, at the best price. Even more, the hybrid cloud enables each organization to build upon years of investments to leverage the systems, teams, tools, skills, and policies already proven to deliver for their business.
In short, the hybrid cloud is giving every organization the power to drive their businesses today, and the freedom to access incredible innovation for the future.