Behaviour Design Principles for Effective Security Awareness

In this talk, Anna Collard, SVP of Content Strategy, and Evangelist for KnowBe4 will map BJ Fogg's Design Behaviour principles to security awareness and culture programs.

In this session, Anna will share:
• Insights from KnowBe4’s latest African research survey findings
• Ways to practically build an awareness programme combatting the most prominent cyber threats such as social engineering and cyber extortion attacks.

About the speaker: Anna Collard, SVP Content Strategy & Evangelist, KnowBe4 Africa

Anna Collard is currently SVP of Content Strategy & Evangelist for KnowBe4 Africa where she drives security awareness across the African continent. She has been working in the cybersecurity field for 18 years: as KnowBe4 Africa’s Managing Director and before that as security architect and consultant, where she has assisted organisations build their cybersecurity defences across South Africa, Europe and the U.S.