The role of people, processes and technology to create ‘Wow’ experiences.
At the heart of every standout customer experience, there’s an emotional connection - with great content playing a critical role in creating that link.
But according to Econsultancy and Adobe's latest Digital Trends 2023 research, just 26% of CX practitioners think their organisation is good at delivering content in the first place.
What should organisations be doing to turn the tide? Join a fireside discussion to explore: