The Mobile Data Management Platform (mobileDMP)

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This whitepaper explains how a robust Mobile Data Management Platform (mobileDMP) can address the shifting challenges of mobile advertising. It offers a holistic, cross-device view of your consumers for consistent messaging, easy up-selling, and robust analytics to do more of what works.

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Date: 15 October 2015, 8:06 am   |   Provider: Oracle Corporation UK Ltd.   |   Size: 590 KB   |   Language: English
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