In cooperation with our partner, the DSP selfcampaign, we have exclusively analysed which were the most important topics in online marketing in 2018.
Topic No. 1: Social Media
By far the most important topic for online marketers are the social networks Facebook, Instagram and Twitter. More than 82 percent of all articles read by decision-makers dealt with this topic. This is the result of a recent survey by our affiliated data partner selfcampaign.
No wonder – after all, most advertising-relevant user groups in social networks are on the move. In addition,...